Why PhoneTap Exists
Bill Brown · February 16, 2026 · 5 min read
In 2020, I started running my HVAC company remotely. I had to rely on data. But when my co-founders and I dug into call center metrics, the numbers didn't match reality. Call classification accuracy was only 50 to 60 percent. That's why we built PhoneTap.
Bad Data Is Worse Than No Data
The Call Numbers Were Not Right
Why AI Makes a Difference
Understanding Lost Revenue
Tracking Recovered Revenue
The Real Why
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