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Operational Strategy

Stop Treating Your Dashboard Like a Spreadsheet (My Philosophy on Metrics)

Bill Brown · December 11, 2025 · 5 min read

Business analytics dashboards have gone off the rails. They look like 24-hour news channels with tickers and pop-ups everywhere. If you have to study it, it's not a dashboard—it's a report. Here's my philosophy on how dashboards should actually work.

The "Car Dashboard" Philosophy

Why I Scrapped the DIY Class (And Built an App)

The Digital Whiteboard Concept

Simplicity Wins


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